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PRIVACY POLICY

1. General information and principles of data processing

We are pleased that you are visiting our website. The protection of your privacy and the protection of your personal data, the so-called personal data, is an important concern to us. In accordance with Article 4 (1) GDPR, personal data means any information relating to an identified or identifiable natural person. This includes, for example, information such as first and last name, address, telephone number, email address, but also an IP address.

Data that cannot be linked to your person, for example through anonymization, is not personal data. Processing of personal data (e.g. collection, storage, readout, retrieval, use, transmission, deletion or destruction) pursuant to Article 4 (2) GDPR always requires a legal basis or a consent. Processed personal data must be deleted as soon as the purpose of their processing has been achieved, and there are no longer any legally prescribed retention obligations. Here you will find information on the handling of your personal data upon visiting our website. In order to provide the functions and services of our website, it is necessary for us to collect your personal data. In the following, we explain the type and scope, purpose, legal basis and storage period of the respective data processing.

This data protection policy only applies to this particular website. It does not apply for other websites which are merely referenced via hyperlink. We cannot assume responsibility for the confidential handling of your personal data on these third-party websites, since we do not have any influence in the data protection compliance by these companies. Please inform yourself on the handling of personal data by these companies directly on their websites.

Below you will find the contact details of the responsible controller and the data protection officer.

 

2. Controller

Responsible for the processing of personal data on this website (see imprint) is:

ADAMOS GmbH i.L.
Landwehrstraße 55
64293 Darmstadt
E-Mail: info@adamos.com

Represented by the liquidator Axel Kleinschmidt

 

3. Data Protection Officer

If you have any further questions regarding data protection, please feel free to contact our data protection officer:

Robert Faußner, M.A.
Data Protection Officer
c/o HEUSSEN Rechtsanwaltsgesellschaft mbH
Brienner Straße 9 / Amiraplatz
80333 München / Munich
Tel: +49 89 290 97 0
Fax: +49 89 290 97 200
E-Mail: datenschutzbeauftragter@heussen-law.de

 

4. Provision and use of the website / server log files

a) Type and extent of data processing
Each time a user accesses a page from our Internet offering and each time a file is retrieved, our web server automatically stores and processes data about this process in a log file. In detail, the following data is stored about each access/retrieval:

When you access our website (i.e. when you merely view it without registering and without otherwise providing us with information), we process the following personal data, which your browser automatically transmits to our server:

• IP-address of the requesting computer
• Date and time of the request
• Time zone difference to Greenwich Mean Time (GMT)
• Accessed page/ name of the retrieved file
• Transferred data volume
• Notification, whether the access/ retrieval was successful
• Web address from which the page or file was accessed or the requested function was initiated (referrer URL)
• Used web browser
• Operating system

b) Purpose of data processing
This data described above is technically necessary to enable you to use our website. In addition, the data is technically necessary to ensure the stability of the website and IT security, in particular to protect our IT systems from misuse and to defend against attacks.

c) Legal basis
Legal basis for the processing of the data is Article 6 (1) (f) GDPR.

d) Storage period
The aforementioned data will be recorded for the duration of the communication process. To guarantee IT security, the IP-address will be saved for an additional short period of time of no more than seven calendar days.

5. Use of cookies / plugins

We use cookies. Cookies are small files that are placed on your computer and stored by your browser. Some functions of our website cannot be offered without the use of technically necessary cookies, whereas other cookies allow us to perform various analyses. For example, some cookies can recognize the browser you are using when returning to our website and transmit various information to us. We use cookies in order to facilitate and improve the use of our website.
For instance, through cookies we can create a more user-friendly and effective web offer for you, for example by retracing your use of our website and determining your preferred settings (e.g. country and language settings). If third parties process information via cookies, this information will be directly collected via your browser. Cookies do not cause any damage to your terminal device. The cookies can neither run programs nor contain viruses. Various types of cookies are used on our website, their type and function are explained in the following.
If cookies or cookie-like technologies are used in the context of data processing on this website, the use of electronic communications networks to store information or to gain access to information stored in the terminal equipment of user is based on your consent pursuant to Section 25(1) Telecommunications Telemedia Data Protection Act (TTDSG) in conjunction with the requirements of consent under data protection law pursuant to Article 4(11), 7 GDPR.
If the technical storage or access is the sole purpose of carrying out or facilitating the transmission of a communication over an electronic communications network or strictly necessary in order to provide an information society service explicitly requested by the subscriber or user, the data processing on this website based on cookies or cookie-like technologies is carried out on Section 25(2) TTDSG and a consent is not necessary.
For the following processing of personal data, the general requirements of the GDPR pursuant to Article 6(1) GDPR must likewise be observed:

• If you have given your consent, the legal basis for the following processing of personal data is Article 6(1)(a) GDPR.
• If the processing of personal data is necessary due to our legitimate interest, the legal basis for the following processing of personal data is Article 6(1)(f) GDPR.

 

Temporary cookies / session cookies
Our website uses so-called temporary cookies or session cookies, which are automatically deleted when you close your browser. Through this type of cookies, it is possible to record your session ID. This allows various requests from your browser to be assigned to a common session and makes it possible to recognize your terminal device during subsequent visits to the website. These session cookies expire at the end of the session.

Persistent cookies
Our website uses so-called persistent cookies. Persistent cookies are cookies that are stored in your browser over a longer period of time and can transmit information. The respective storage period varies depending on the cookie. Permanent cookies may be deleted independently via your browser settings.

Configuration of browser settings   
Most web browsers are pre-set to accept cookies automatically. However, you can configure your browser to only accept only certain or reject all cookies. Having said this, we would like to point out that you may then no longer be able to use all of our website’s functions. Additionally, you can use your browser settings to delete cookies already stored in your browser. Furthermore, it is possible to set up your browser in such a way that you are informed before cookies are stored. Since the different browsers may vary in their respective functions, we ask you to use the help menu of your browser for the corresponding configuration options. Disabling the use of cookies may require the storage of a permanent cookie on your computer. If you subsequently delete this cookie, you will have to set it again for it to remain effective. /p>

Cookie Consent with the consent management platform Usercentrics      
Our website uses consent management platform Usercentrics to obtain your consent in the storage of cookies in your browser and document these in compliance with data protection. Provider of Usercentrics GmbH, Sendlinger Straße 7, 80331 München („Usercentrics“).
Upon entering the website, Usercentrics stores a cookie in your browser, in which your obtained consent or the revocation of consent are documented. However, this data will not be transmitted to the provider Usercentrics. This is a required cookie, which does not need a consent.
Legal basis for the data processing is Section 25(2) TTDSG respectively Article 6(1)(f) GDPR. We use Usercentrics to ensure compliance with our legal obligations.
The cookies are stored until you ask us to delete this data, you delete the cookie yourself or the storage is no longer necessary for the purpose of data processing.
Further information on Usercentrics can be found here:  https://usercentrics.com/de. You can change your cookie settings at any time using the following link: : Change cookie settings.

 

Categories of cookies
We use the following categories of cookies:

a) Required cookies (essential)
Required cookies ensure functions that are essential to use our website as intended. These absolutely necessary cookies are used, for example, to ensure that registered users remain logged in when accessing various subpages. These are so-called first party cookies are only used by us. The legal basis for the data processing is Section 25(2) TTDSG respectively Article 6(1)(f) GDPR, as we have a legitimate interest in maintaining the functionality of our website. You have a right of objection pursuant to Article 21 GDPR. In the case of technically necessary cookies, however, we have compelling reasons worthy of protection for processing the data, because without processing this data we cannot properly provide our website or the respective functionality of the website. As soon as the cookies are no longer required for the purposes described, they are deleted.

b) Statistics cookies
Statistics Cookies collect information about how a website is used in order to improve its attractiveness, content and functionality. For example, the following data is collected:

• Number of visits to a website or sub-pages
• Time spent on the website
• Sequence of visited pages
• Search terms
• Country, region, city from which access is made
• The proportion of mobile devides that access our websites
• Analysis which areas of our website are of particular interest to you

The legal basis for the processing of this personal data is your consent pursuant to Section 25(1) TTDSG in conjunction with Article 4(11), 7 GDPR respectively Article 6(1)(a) GDPR for the following processing of personal data. As soon as the cookies are no longer required for the purposes described, the storage period ends or you withdraw your consent, these cookies are deleted.

c) Marketing cookies
Marketing cookies are used to display interest-based advertisements to website visitors. Besides they are also used to limit the frequency of display and measure the effectiveness of advertisement campaigns. The information obtained with third parties such as advertisers. Cookies to improve targeting and advertising are often linked to third party site functionalities.

The legal basis for the processing of this personal data is your consent pursuant to Section 25(1) TTDSG in conjunction with Article 4(11), 7 GDPR respectively Article 6(1)(a) GDPR for the following processing of personal data. As soon as the cookies are no longer required for the purposes described, the storage period ends or you withdraw your consent, these cookies are deleted.

d) Cookies by external services / other cookieless data transmissions to external services (Externe Medien)
External content of video- or social media platforms are blocked by default. If you consent in using a cookie and / or the disclosure of your data to external services, we will display this external content and transmit your data to these external services.

The legal basis for the processing of this personal data is your consent pursuant to Section 25(1) TTDSG in conjunction with Article 4(11), 7 GDPR respectively Article 6(1)(a) GDPR for the following processing of personal data. As soon as the cookies are no longer required for the purposes described, the storage period ends or you withdraw your consent, these cookies are deleted.

Services with required cookies:

We only use required cookies for our consent management platform.

Services with statistics cookies:

Google Analytics
a) Type and scope of data processing
On our website we use the tracking tool Google Analytics of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660 („Google“). We have contracted a so-called data processing agreement with Google. We have concluded a so-called order processing agreement insofar as Google acts as a processor for us. The data sharing settings to Google has been deactivated, so that consequently there is no joint controllership with Google. Google Analytics uses cookies, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by cookies about your use of this website is usually transferred to a Google server in the USA and stored there. On behalf of the operator of this website, Google will use this information for the purpose of systematically evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.

If individual pages of our website are called up, the following data is stored:

• Three bytes of the IP-address of the calling system of the user (anonymized IP-address)
• Accessed website
• Website from which the user accessed the page of our website (referrer)
• Sub-pages that are called from the caller page
• Time spent on the website
• Frequency of a call of the website
• Scroll behavior and clicks
• Achievement of "website objectives" (e.g. newsletter registrations)
• Approximate location
• Information about the used browser, internet provider and device information

We use Google Analytics with enabled IP anonymization. Through this, the IP addresses are shortened by the last octet (e.g. 192.168.79.***; so-called IP masking). It is no longer possible to assign the abbreviated IP address to the calling computer or terminal device.
Google Ireland Limited transmits data to Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing
The service of Google Analytics is used to analyse the usage behaviour of our online presence.

c) Legal basis
The legal basis for the use of Google Analytics is your consent pursuant to Article 6(1)(a) GDPR. Your consent is also consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period
The stored data will be deleted as soon as the cookie expires, or you withdraw your consent. Google Analytics stores cookies in your web browser for a period of 14 months since your last visit. These cookies contain a randomly generated user ID that allows you to be recognized during future visits to the website.The recorded data is stored together with the randomly generated user ID, which enables the evaluation of pseudonymous user profiles. This user-related data is automatically deleted after 14 months. Other data remains stored in aggregated form for an unlimited period.

e) Right of withdrawal
The stored data will be deleted as soon as you withdraw your consent by deselecting the selected cookie category "Statistics" under "Change cookie settings" In addition, you can prevent file processing by the cookie by downloading and installing a "browser add-on for disabling Google Analytics " or by using this link to install an opt-out cookie on your device..

f) Further information
Learn more about the terms of use of Google Analytics: https://marketingplatform.google.com/about/analytics/terms/gb/
Further information on Google Analytics data protection: https://support.google.com/analytics/answer/6004245?hl=en
Further information on Google’s privacy policy can be found here: https://policies.google.com/terms?gl=DE&hl=en/

 

Services with marketing cookies:

Google Ads Conversion-Tracking

a) Type and scope of data processing
We use Google Ads to display advertisements on Google and other third-party websites. Google Ads Conversion Tracking is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660 ("Google"). Conversion tracking allows us to determine how successful each advertising activity is. The advertising is delivered by Google via so-called "ad servers".

We use cookies, which can be used to measure certain parameters such as the display of ads or clicks by users. If you access our website via a Google ad, Google Ads stores a cookie on your computer. Usually, these cookies expire after 90 days and are not intended to identify you personally. For this cookie, the unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions) and opt-out information (marking that the user no longer wishes to be addressed) are usually stored as analysis values. These cookies allow Google to recognize your internet browser. If a user visits certain pages of an Ads customer's website and the cookie stored on their computer has not yet expired, Google and we may recognize that the user clicked on the ad and was directed to that page. Each Ads customer is assigned a different cookie. Therefore, cookies cannot be traced via the website of Ads customers. We ourselves do not collect or process any personal data in the aforementioned advertising measures. We only receive statistical evaluations from Google. On the basis of these evaluations we can recognize which of the advertising measures used are particularly effective. We do not receive any further data from the use of the advertising media; in particular, we cannot identify users on the basis of this information.

Due to the marketing tools used, your browser automatically establishes a direct connection to Google's servers. By integrating Ads Conversion Tracking, Google receives the information that you have accessed the relevant part of our website or clicked on an advertisement from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible for the provider to find out and store your IP address.

Google Ireland Limited transmits data to Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing
Our purpose is to provide you with advertisements that may be of interest to you and to make our website more interesting to you.

c) Legal basis
The legal basis for the use of Google Analytics is your consent pursuant to Article 6(1)(a) GDPR. Your consent is also consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period
The stored data will be deleted as soon as the cookie expires, or you withdraw your consent. Conversion cookies lose their validity after 90 days.

e) Right of withdrawal
The stored data will be deleted as soon as you withdraw your consent by deselecting the selected cookie category "Marketing" under "Change cookie settings“.

f) Further information
Further information on Google’s privacy policy can be found here: https://policies.google.com/terms?gl=DE&hl=en

 

Google Ads Remarketing

a) Type and scope of data processing
We use Google Ads Remarketing. Google Ads Remarketing is a web analysis service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland, Tel: +353 1 543 1000, Fax: +353 1 686 5660 („Google").

This enables us to analyze user activities on our website, e.g. which offers a user was interested in, in order to be able to show the user targeted advertising on other pages after visiting our website. For this purpose, Google stores cookies on users' end devices, which serve to uniquely identify a web browser on a particular device.

Google Ireland Limited transmits data to Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing
The Google Ads Remarketing service is used to analyze the usage behavior of our website.

c) Legal basis
The legal basis for the use of Google Analytics is your consent pursuant to Article 6(1)(a) GDPR. Your consent is also consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period
The stored data will be deleted as soon as the cookie expires, or you withdraw your consent.

e) Right of withdrawal
The stored data will be deleted as soon as you withdraw your consent by deselecting the selected cookie category "Marketing" under „change cookie settings“.

f) Further information
For more information about Google Remarketing and its privacy policy, please visit: : https://policies.google.com/technologies/ads?hl=en. For more information see Google's privacy policy: https://policies.google.com/privacy.

 

LinkedIn Insight Tag
a) Type and extent of data processing
We use the conversion tool "LinkedIn Insight Tag" of LinkedIn Ireland Unlimited Company, which is integrated on this website.

With the help of a cookie, the following data is processed:

• URL
• Referrer URL
• IP address
• Device and browser properties (user agent)
• Page activity (e.g. page views)
• Timestamp

The embedded LinkedIn Insight tag establishes a connection to the LinkedIn server if you visit this website and are logged into your LinkedIn account at the same time. The data collected by the LinkedIn Insight tag is encrypted. The information generated by the tag about your use of this website may be transmitted to LinkedIn servers outside the EU and stored there.

We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing
LinkedIn does not share any personally identifiable information with us, but only provides reports and notifications (in which you are not identified) about website audience and ad performance. LinkedIn also provides retargeting for website visitors, so we can use this data to display targeted ads outside of our website without identifying you as a member.

c) Legal basis
The legal basis for the use of LinkedIn Insight Tag is your consent pursuant to Article 6(1)(a) GDPR. Your consent is also consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period
Members' direct identifiers are removed within seven days to pseudonymize the data. This remaining pseudonymized data is then deleted within 180 days.

e) Right of withdrawal
The stored data will be deleted as soon as you withdraw your consent by deselecting the selected cookie category "Marketing" under "change cookie settings". LinkedIn members can opt out of the use of their personal data for promotional purposes in their account settings under the section "interactions with companies". Alternatively, you can give a revocation under this link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

f) Further information
For more information, please see the privacy policy of LinkedIn Ireland Unlimited Company: https://www.linkedin.com/legal/privacy-policy , in the cookie policy: https://de.linkedin.com/legal/cookie-policy and in the faqs to the LinkedIn Insight-Tag: www.linkedin.com/help/lms/answer/a427660.

 

Microsoft Bing Ads Conversion Tracking und Remarketing

a) Type and scope of data processing
We use Bing Ads Conversion Tracking from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052 - 6399, USA ("Microsoft") to analyze our website and measure the reach of advertisements. When you access our websites through advertisements on Bing Ads, a cookie is set on your computer. We have integrated a UET tag (Universal Event Tracking Tag) from Microsoft on our website. This is a code that is used in conjunction with the cookie to collect pseudonymous data about website usage. This JavaScript code allows Microsoft to track what you do on our websites after you click on a Bing Ads ad. Microsoft collects the frequency of web page visits, the length of time spent on the web page, which areas of the web page were accessed, which ad you used to access the web page, the number of sub-pages viewed, and the achievement of certain "web page goals" such as downloading a program, purchasing a product, or downloading a document) and provided these visitor statistics to us.

In addition, Microsoft may be able to track your user behavior across multiple of your devices through so-called cross-device tracking. This enables Microsoft to display personalized advertising to you across devices. We would like to point out that the European Court of Justice (ECJ) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing
The purpose of this is to statistically evaluate the success of our advertisements and to improve our online presence.

c) Legal basis
The legal basis for the use of Bing Ads Conversion Tracking is your consent pursuant to Article 6(1)(a) GDPR. Your consent is also consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period
The stored data will be deleted as soon as the cookie expires, or you withdraw your consent. At the end of 30 days conversion cookies lose their validity.

e) Right of withdrawal
The stored data will be deleted as soon as you withdraw your consent by deselecting the selected cookie category "Marketing" under "change cookie settings“.
If you have a Microsoft account, you can also change the settings for personalized advertising there at https://account.microsoft.com/privacy/ad-settings/.

f) Further information
For more information visit https://privacy.microsoft.com/en-US/privacystatement.

 

Facebook Custom Audience / Meta Pixel

a) Type and scope of data processing

We use the "visitor action pixel" of Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook") within our Internet presence. The remarketing tag or pixel-code of Facebook was implemented. Facebook and we are jointly responsible for data processing.

The Meta Pixel enables Facebook to determine the visitors of our online offering as a target group for the display of advertising (so-called "Facebook ads"). The tracking of a user can also take place across several websites. We use Meta Pixel in order to display the Facebook advertising placed by us only to those Facebook users who have also shown an interest in our online offering or who exhibit certain features (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called "custom audiences").

The Meta Pixel also enables us to track the effectiveness of Facebook ads for statistical and market research purposes ("Audience Insights") by showing us whether users were referred to our website after clicking on a Facebook ad ("Conversion").

The Meta Pixel is a JavaScript code that sends the following data to Facebook:

• http header information: including IP address, web browser information, page location, document, web page URL and web browser user agent (computer, smartphone, tablet, other), and date and time of use
• pixel-specific data: Pixel ID and Facebook cookie data, including Facebook ID (used to associate events with a specific Facebook advertising account to associate them with a Facebook user)
• additional information about the visit as well as standard and custom data events

Further information can be found here.

We also use the additional function "automatic advanced matching". Data such as first and last name, place of residence, e-mail addresses, telephone numbers or Facebook IDs of the users are transmitted to Facebook in encrypted form for the formation of target groups ("Custom Audiences" or "look alike audiences"). This also includes information from non-Facebook users and from users who are not logged on to Facebook when they visit our website. This can also be used to identify website visitors who have disabled the storage of third-party cookies.

If no Facebook cookies are stored in your browser, no classification into one of the user groups referred to as "Custom Audience" will be made. If, however, the Facebook ID contained in the Facebook cookie is assigned to a Facebook user, Facebook assigns this user to a so-called "Custom Audience" according to the rules defined by us.

Meta Platforms Ireland Limited transmits data to Meta Platforms Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing

We use Meta Pixels to display the "Facebook ads" that we have placed with Facebook users who have also shown an interest in our online offering or who have certain features that we transmit to Facebook (so-called "custom audiences").

c) Legal basis

The legal basis for the use of Meta Pixel is your consent pursuant to Article 6(1)(a) GDPR. Your consent is also consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period

The stored data will be deleted as soon as the cookie expires, or you withdraw your consent.

e) Right of withdrawal

The stored data will be deleted as soon as you withdraw your consent by deselecting the selected cookie category "Marketing" under "change cookie settings“.

f) Further information

You can find more information about this here and in the here und in der Facebook's Data Policy.

 

LinkedIn Lead Gen Forms

a) Type and extent of data processing

We use lead forms from LinkedIn Lead Gen Forms, a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660 ("Google") to generate "leads". A lead is a prospective customer who submits his or her contact information for the purpose of contacting a company in whose services or products he or she is interested. LinkedIn Lead Gen Forms are forms pre-filled with LinkedIn profile data that allow members to submit your information that is publicly visible on the network with just a few clicks.

When you contact us through LinkedIn Lead Gen Forms, LinkedIn stores and submits personal data to us such as:

• Full name
• Email address
• Company and phone number

If you are a LinkedIn user, LinkedIn may also merge the data with your user account. LinkedIn Ireland Unlimited Company transmits data to LinkedIn Corporation, 1000 W Maude, Sunnyvale, CA 94085, USA. We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing

With the use of LinkedIn Lead Gen Forms, we pursue the purpose of getting in touch with you. By requesting customer information directly in LinkedIn, we are able to process your request quickly and easily.

c) Legal basis

The legal basis for the processing of the data is your consent given with the sending of the forms according to Article 6(1)(a) GDPR. At the same time, your consent includes consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period

The data you entered will be stored by us until you request us to delete it, withdraw your consent to store it or the purpose for storing the data no longer applies (e.g. after processing your request has been completed). Mandatory legal requirements - in particular storage periods - remain unaffected. On LinkedIn, the data is automatically deleted after 90 days.

e) Right of withdrawal

You can withdraw your consent to processing at any time for the future using the contact details provided on our website.

f) Further information

You can find more information about data protection at LinkedIn here: https://www.linkedin.com/linkedin-marketing-solutions-and-the-general-data-protection-regulation-gdpr.

 

Lead forms from Google Ads

a) Type and extent of data processing

We use lead forms from Google Ads, a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660 ("Google") to generate "leads". A lead is a prospective customer who submits his or her contact information for the purpose of contacting a company in whose services or products he or she is interested.

When you contact us through Google Ads lead forms, Google stores and submits personal data to us such as:

• Full name
• Email address
• Company and phone number

If you are a Google user, Google may also merge the data with your user account. Google Ireland Limited transmits data to Google LLC., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing

With the use of lead forms from Google Ads, we pursue the purpose of getting in touch with you. By requesting customer information directly in LinkedIn, we are able to process your request quickly and easily.

c) Legal basis

The legal basis for the processing of the data is your consent given with the sending of the forms according to Article 6(1)(a) GDPR. At the same time, your consent includes consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period

The data you entered will be stored by us until you request us to delete it, withdraw your consent to store it or the purpose for storing the data no longer applies (e.g. after processing your request has been completed). Mandatory legal requirements - in particular storage periods - remain unaffected.

e) Right of withdrawal

You can withdraw your consent to processing at any time for the future using the contact details provided on our website.

f) Further information

You can find more information about data protection at Google here: https://policies.google.com/privacy.
Privacy policy for advertising: https://policies.google.com/technologies/ads.

 

Used external services:

Integration of YouTube videos

a) Type and scope of data processing
We have included YouTube videos in our online offering, which are stored at YouTube.com and can be played directly from our website. YouTube is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irleand, Tel: +353 1 543 1000, Fax: +353 1 686 5660 ("Google").

We use YouTube with the „enhanced privacy mode feature to display videos to you. Because of the „enhanced privacy mode“ there is no automatic connection to the YouTube server.

The following data, which is explained in more detail, is only transmitted to the YouTube server when you actually start a video. The videos and any data transfer are initially blocked by our consent management platform. As soon as you have given your consent to the data processing by Google via our Consent Management Platform or by consenting to the respective video, the videos will be activated and the data processing and data transfer to Google will take place.

YouTube collects cookies, your IP address, the date and time, and the website you visited. This occurs regardless of whether YouTube provides a user account through which you are logged in or whether no user account exists. In addition, a connection to Google's advertising network “DoubleClick” is established. If you are logged in to YouTube at the same time, YouTube assigns the connection information to your YouTube account. To prevent this, you can either log out of your YouTube user account before visiting our website or make the appropriate settings in your YouTube user account.

Google Ireland Limited transmits data to Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

b) Purpose of data processing
We use YouTube to play videos on our website.

c) Legal basis
The legal basis for the use of YouTube is your consent pursuant to Article 6(1)(a) GDPR. Your consent is also consent to data processing in the USA pursuant to Article 49(1)(a) GDPR.

d) Storage period
The stored data will be deleted as soon as the cookie expires, or you withdraw your consent.

e) Right of withdrawal 
You can withdraw your consent by deselecting the selected cookie category "external media" under "change cookie settings".

f) Further information
Further information on data processing by Google can be found in Google's privacy policy at policies.google.com/privacy?hl=en.

6. Google Tag Manager

We use Google Tag Manager. Google Tag Manager is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660, ("Google") that allows marketers to manage website tags through a single interface.

Google Ireland Limited transmits data to Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. We would like to point out that the Court of Justice of the European Union (CJEU) has doubts about the adequacy of the level of data protection in the USA. In particular, there is a risk that personal data may be processed by government authorities for control and monitoring purposes, possibly also without any legal remedy.

Google Tag Manager only implements tags. Tags are small elements of code on your website which, among other things, serve to measure traffic and visitor behavior, to identify the impacts of online advertisement and social channels, use remarketing and targeting and to test and optimize your website.

This means: No additional cookies are used. Google Tag Manager triggers other tags, which may collect data. Google Tag Manager does not access this data. If deactivation has been made at the domain or cookie level - in particular, if you have opted for the Google Analytics opt-out solution described above or have made the corresponding settings in your browser - it will remain in effect for all tracking tags provided that these are implemented with the Google Tag Manager.

For more information see Google's privacy policy: https://policies.google.com/terms
Privacy Policy for Advertising: policies.google.com/technologies/ads

 

7. Data collection for the implementation of pre-contractual measures and for contract fulfilment

a) Type and scope of data processing
In the pre-contractual area and at the conclusion of the contract we collect personal data about you. This includes, for example, first and last name, address, e-mail address, telephone number or bank details.

b) Purpose and legal basis of data processing
We collect and process this data exclusively for the purpose of contract execution and/or for the fulfilment of pre-contractual obligations. The legal basis for this is Art. 6(1)(b) GDPR. If you also give your consent, the additional legal basis is Art. 6(1)(a) GDPR.

c) Storage period
The data will be deleted as soon as they are no longer necessary for the purpose of their processing. In addition, statutory retention obligations may exist, such as commercial or tax retention obligations in accordance with the German Commercial Code (HGB) or the German Fiscal Code (AO). If such storage obligations exist, we will block or delete your data at the end of these storage obligations.

 

8. Contact options by e-mail

a) Type and scope of data processing
You can contact us by e-mail. Our data collection is limited to the e-mail address of the e-mail account used by you to contact us as well as to the personal data provided by you in the course of contacting us. If you send us an e-mail without encryption, the e-mail is not protected against unauthorized access or modification by third parties during transmission.

b) Purpose of data processing     
The purpose of data processing is to be able to answer your request appropriately.

c) Legal basis The legal basis for this is Article 6(1)(f) GDPR. There is a legitimate interest in the processing of the above-mentioned personal data in order to be able to process your request appropriately, e.g. to answer your inquiry or to fulfil your request for information.

d) Storage period     
The duration of the storage of the above-mentioned data depends on the background of your contact. Your personal data will be deleted on a regular basis if the intended purpose of the communication ceases to apply and storage is no longer necessary. This may result, for example, from processing your request.

 

9. Newsletter    

a) Type and scope of data processing
On our website you can subscribe to a free regular e-mail newsletter. In order to send you the newsletter regularly, we need your e-mail address. In connection with the newsletter distribution, your data will be forwarded to our newsletter service provider. Beyond this, your data will not be passed on to third parties. For the newsletter distribution, we use the so-called double opt-in procedure. This means that we will only send you an e-mail newsletter if you have explicitly confirmed your consent to the dispatch of the newsletter. We will then send you a confirmation e-mail asking you to click on a link to confirm that you wish to receive newsletters from us in the future. This is to ensure that only you yourself, as the owner of the e-mail address provided, can subscribe to the newsletter. Your confirmation must take place promptly after receipt of the confirmation e-mail, otherwise your newsletter registration will be automatically deleted from our database. When you subscribe to the newsletter, we collect and store the data you enter in the input mask (e.g. last name, first name, e-mail address). When you register for the newsletter, we also save your IP address entered by your Internet Service Provider (ISP) as well as the date and time of registration, in order to be able to trace possible misuse of your e-mail address at a later time. In the confirmation mail sent for control purposes (double opt in the e-mail) we also save the date and time of the click on the confirmation link and the IP address entered by the Internet Service Provider (ISP). Furthermore, the success of the newsletter is measured. If you open our e-mail newsletters, click on the links contained in them, send a web page form after clicking on a link, you retrieve images in e-mail newsletters, we can track this and save this information. In addition, we can determine the type of end device used and, by assigning your IP address, from which location the retrieval took place.

b) Purpose of data processing     
The data collected by us when registering for the newsletter will be used exclusively for the purpose of promotional addressing newsletter.

c) Legal basis The processing of your e-mail address for the newsletter dispatch is based on the declaration of consent voluntarily submitted by you in the following and revocable at any time in the future in accordance with Article 6(1)(a) GDPR and Section 7(2)(3) UWG (German law against unfair competition). In addition, we process your personal data to document your consent (Article 6(1)(c) GDPR).

d) Storage period     
Your e-mail address will be stored as long as you have subscribed to the newsletter. After you have unsubscribed from the newsletter, your e-mail address will be deleted, unless you have explicitly consented to further use of your data.

e) Recipients
Your personal data will be forwarded to our customer relationship management service provider in connection with your newsletter registration. Your data will not be passed on to third parties.

10. Application opportunity

a) Type and scope of data processing
You can apply on our website or by e-mail. When you apply, we collect and store the data you enter in the input mask or send us by e-mail.

b) Purpose and legal basis
We process your data only for the purpose of processing your application. It will not be passed on to third parties. The legal basis for processing is Article (88)(1) GDPR in conjunction with Section 26 BDSG and additionally Article (6)(1)(b) GDPR. Insofar as you give us your consent to be included in our pool of applicants, the legal basis is Article (6)(1)(a) GDPR.

c) Storage period
If we are unable to offer you a position, we will store your data for a maximum of six months after completion of the application process, taking into account Section 61b (1) ArbGG in conjunction with Section 15 AGG. The deadline starts with the receipt of the letter of rejection. If you have given us your consent to be included in our applicant pool, we will store your data for a maximum of two years.

d) Data transfer
Your data will only be made available to the bodies involved in the decision (responsible personnel or specialist departments, management, works council). In addition, we are obliged to transmit your data to public bodies and institutions (e.g. public prosecutor's office, police, supervisory authorities, tax office, social insurance carriers, etc.). Other data recipients may be those bodies for which you have given us your consent to transfer your data.

 

11. Contact form

a) Type and scope of data processing
On our website we offer you the possibility to contact us via a provided form. During the process of sending your inquiry via the contact form, reference is made to this data protection declaration to obtain your consent. If you use the contact from, the following personal data wil be processed:

• Salutation
• Title
• First name
• Last name
• Position
• Division
• Name of the company
• Email address
• Phone number
• Content of the message

The input of this information is voluntary. However, we can only contact you using your name, address, telephone number, e-mail address or otherwise if you provide us with this information.

b) Purpose and legal basis
The legal basis for the collection and processing, in the case of consent, is Article (6)(1)(a) GDPR. If your inquiry serves to prepare the conclusion of a contract or the conclusion of a contract with us, the legal basis is also Article (6)(1)(b) GDPR. Otherwise, when contacting us via our contact form in cases other than those listed above, the legal basis is Article (6)(1)(f) GDPR. Our justified interest in processing your personal data lies in the processing of your message, e.g. answering your enquiry or fulfilling your request for information.

c) Storage period
The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent for storage or the purpose for which the data was stored no longer applies (e.g. after your request has been processed). Mandatory legal provisions - in particular storage periods according to the German Commercial Code (HGB) or the German Fiscal Code (AO) - remain unaffected by this.

d) Recipients
In connection with your contact, your data will be passed on to our CRM service provider. Your data will not be passed on to third parties beyond this.

 

12. Registration for events and online seminars

a) Type and scope of data processing
You have the possibility to register for events and webinars on our website. The following personal data will be processed:

• Salutation
• Title
• First name
• Last name
• Name of the company
• Email address

Only the title, first and last name, the name of the company and the e-mail address are mandatory, the other data are voluntary.

b) Purpose and legal basis
The data collected by us when registering for the event or online seminar are processed exclusively for the purpose of registering for the event or online seminar and for personal contact at events or seminars. The legal basis for this is article (6)(1)(b) GDPR.

c) Storage period;
Your personal data will be deleted as soon as the processing of this data is no longer necessary, this will be done after the end of the event.

d) Recipients
In connection with your registration, your data will be forwarded to our CRM service provider. Your data will not be passed on to third parties beyond this.

 

13. Linking to social networks

On this website we link to our social network presences. Therefore, we have linked a graphic of the respective network. When calling our website, there is no automatic connection to the respective server of the social network. Only by clicking on the corresponding graphic you will be forwarded to the service of the respective social network.

Here the following data is processed by the respective network:

• IP address
• Date, time
• Visited website

If you are logged in to your user account for the respective network during this time, the network operator may be able to assign the information collected during the visit to the user's personal account. IIf you interact via a "share" button of the respective network, this information can also be stored in the user's personal user account and published if necessary. If you want to prevent the collected information from being directly assigned to your user account, the user must log out of the respective social network before clicking on the graphic. You can also configure the respective user account accordingly.

We include the following social networks on our website by linking to them:

• Twitter
  Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA
  Further information can be found in the privacy policy: www.twitter.com/en/privacy


• LinkedIn
  LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Irland
  Further information can be found in the privacy policy: www.linkedin.com/legal/privacy-policy


• YouTube
  Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland
  Further information can be found in the privacy policy: policies.google.com/privacy

 

 

14. Registration ADAMOS ID

a) Type and scope of data processing
In order to use our offers and to log in to the ADAMOS STORE, ADAMOS HUB, Partner Portal and Enablement Center, you must create a so-called ADAMOS ID. For this, a business e-mail address must be entered via the online registration form "Create ADAMOS user account", which is verified by means of a verification code via an e-mail notification.

After verification, a so-called user account must be created. In addition to a freely selectable ADAMOS ID, the following personal data must be entered:

Personal data (user und admin user):

• First name
• Last name
• Phone number (optional)

Company data:

• Company name
• Country
• Company address
• Postal code
• City

b) Purpose and legal basis 

We require personal data:

• to establish user authentication, password recovery function and indication that an order has been placed or discontinued.

In this case, you will receive a so-called transaction e-mail, a service message that is triggered by a certain user behavior and sent automatically.

• to use our services and functions in the ADAMOS STORE, ADAMOS HUB and Enablement Center.
• for the execution and administration of the contractual business relationship.
• to process your orders in the ADAMOS STORE and to make services accessible.
• for billing the use of our services.
• to settle legal disputes, enforce existing contracts and to assert, exercise and defend legal claims.
• to comply with legal requirements (e.g. tax and commercial law retention obligations).

The legal basis for the processing of the personal data of the participant's users or admin users arises from Article (6)(1)(f) GDPR.

We have a legitimate interest in being able to communicate with the users or admin users of our participants. The Participant shall take care to obtain any necessary consents from its employees required to use their personal data in connection with the use of the User Account and the making of transactions.

All participants are also required to provide the ADAMOS Privacy Policy and the privacy policies of the providers to all admin users and users.

c) Storage period
Your personal data will be deleted as soon as the processing is no longer necessary. This is the case when you log out of the partner portal. In addition, there may be legal storage obligations, for example, commercial or tax storage obligations according to the German Commercial Code (HGB) or the German Fiscal Code (AO). Insofar as such obligations to retain data exist, we will block or delete your data at the end of these retention obligations.

15. Data transmission

We only pass on your personal data to third parties if:

a) you have given your explicit consent to do so in accordance with Article 6(1)(a) GDPR.

b) this is legally permissible and, in accordance with Article 6(1)(b) GDPR, is necessary for the fulfilment of a contractual relationship with you or the implementation of pre-contractual measures.

c) there is a legal obligation under Article 6(1)(c) GDPR for the transfer. We are legally obliged to transfer data to state authorities, e.g. tax authorities, social security carriers, health insurances, supervisory authorities and law enforcement agencies.

d) the disclosure in accordance with Article 6(1)(f) GDPR is necessary to safeguard legitimate corporate interests and to assert, exercise or defend legal claims, and there is no reason to assume that you have an overriding interest worthy of protection in the non-disclosure of your data.

e) we use external service providers (so-called processors) to process personal data in accordance with Article 28(3) GDPR. These processors have been carefully selected by us and are obliged by a data processing agreement to handle personal data in accordance with data protection regulations.

We use such external service providers in the following areas:

• IT
• logistics
• telecommunications
• distribution
• marketing

When transferring personal data to so-called third countries, i.e. outside the EU or EEA, we ensure that your personal data is treated with the same care as within the EU or EEA. We only transfer personal data to third countries where the EU Commission has confirmed an adequate level of data protection or where we have ensured the careful handling of personal data by contractual agreements or other suitable guarantees.

 

16. Data security and security measures

We are committed to protecting your privacy and treating your personal data confidentially. For this purpose, we take extensive technical and organisational security precautions, which are regularly checked and adapted to technological progress.

These include the use of recognised encryption procedures (SSL or TLS). Unencrypted data, e.g. when sent by unencrypted e-mail, may be read by third parties. We have no influence on this. It is the responsibility of the respective user to protect the data provided by him/her against misuse by means of encryption or in any other way.

 

17. Your rights (as a data subject)

You can withdraw your consent to the processing of your personal data at any time with effect for the future. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

a) Right to withdraw your data protection consent in accordance with Article 7(3) GDPR
You can withdraw your consent to the processing of your personal data at any time with effect for the future. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

b) Right of access pursuant to Article 15 GDPR in conjunction with Section 34 BDSG 
You have the right to request confirmation as to whether we process personal data concerning you. If this is the case, you have the right to be informed about your personal data and to receive further information, e.g. the purposes of processing, the categories of personal data processed, the recipients and the planned duration of storage or the criteria for determining the duration.

c) Right to rectification and completion under Article 16 GDPR
You have the right to demand the correction of incorrect data without delay. Taking into account the purposes of the processing, you have the right to request the completion of incomplete data.

d) Right to erasure ("right to be forgotten") in accordance with Article 17 GDPR in conjunction with Section 35 BDSG
You have the right of erasure, as far as the processing is not necessary. This is the case, for example, if your data are no longer necessary for the original purposes, if you have withdrawn your declaration of consent under data protection law or if the data was processed unlawfully.

e) Right to restriction of processing in accordance with Article 18 GDPR
You have the right to limit the processing, for example if you believe that personal data is incorrect.

f) Right to data portability pursuant to Article 20 GDPR
You have the right to receive personal data concerning you in a structured, common and machine-readable format.

g) Right to object pursuant to Article 21 GDPR
You have the right to object to data processing on grounds relating to particular situations. However, this only applies in cases where we process data to fulfill a legitimate interest. If you can present such a reason and we cannot assert compelling legitimate grounds for the processing which override your interests, we will no longer process this data for the respective purpose.

h) Automated individual decision-making, including profiling in accordance with Article 22 GDPR
You will not be subject to any decision based solely on automated processing of your data, including profiling, which produces legal effects concerning you or similarly significantly affects you.

i) i) Right to lodge a complaint with a data protection supervisory authority pursuant to Article 77 GDPR
You can also lodge a complaint with a data protection supervisory authority at any time, for example if you believe that data processing is not in compliance with data protection regulations.

Competent supervisory authority:
Der Hessische Beauftragte für Datenschutz und Informationsfreiheit
Gustav-Stresemann-Ring 1
65189 Wiesbaden;
Tel.: 0611-1408 0
E-Mail: poststelle@datenschutz.hessen.de
Homepage: https://datenschutz.hessen.de

 

18. Changes to this privacy policy

Our privacy policy serves the fulfilment of legal information duties. We update our data protection declaration as far as this becomes necessary.